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Cross-boundary cooperation of the post and auto industry adds color to the 23rd CDMS
| China Post |2020-07-27

On July 25, the issue ceremony of commemorative envelopes for the 23rd Chengdu International Motor Show (CDMS) was held in West China International Expo City. This series, containing six commemorative envelops, were especially made for the 23rd CDMS by China Post Sichuan Branch.

 

The commemorative envelopes unveiled.

 

The commemorative envelopes consist of three parts: the jacket, the envelopes and the commemorative postmarks. The design of the jacket implies the significance of modernization and internationalization of the CDMS. Through simple and elegant typeset and contrast of bright and dark colors, the jacket displays the innovative strength of China Post Sichuan Branch. A set of six commemorative envelopes combine the hand-painted YOYO, the intellectual property (IP) image of Panda Post Office with the scene of cars, integrating panda culture into motor culture and adding unique Chengdu element and flavor to the CDMS.

 

The jacket

 

Commemorative envelope

 

The postmarks combine the logo of CDMS, and use the streamlined supercar elements and the IP image of Panda Post Office to enrich the visual effect. The postmarks adopt circular zigzag contours, which is different from traditional postmarks and refreshing to the eye.

 

Commemorative postmarks

 

Sichuan Branch makes full use of its resources, actively adapts to the diverse needs of the people, and gives full play to its unique advantages in serving the automobile industry, so that the cross-boundary cooperation of the post and auto industry adds color to the show.

Panda Post Office and Postal Savings Bank of China (PSBC) Sichuan Branch both participated in the show. With pandas and cars as the key elements, Panda Post Office launched automobile cultural creations, which carry the meaning of praying for peace and blessings. Panda Post Office also displayed numerous other related products to bring cultural creations closer to automobiles.

 

 

PSBC Sichuan Branch brought a large number of car-related services to the motor show for the convenience of visitors, from car maintenance to financial services, and conducted business on site, providing one-stop auto life services for CDMS.

 

 

July 24 to August 2, the 23rd Chengdu International Motor Show was held in West China International Expo City. More than 120 automobile brands from Germany, USA, France, Japan and Korea, as well as brands from joint ventures and domestic car brands, gathered in Chengdu, with the exhibition space covering 160,000 square meters. On the first day of the motor show, more than 50 auto brand press conferences were held and 69 new models were launched, among which 16 models made their world debut and 26 models national debut. Since its inception in 1998, CDMS has been successfully held for 22 sessions. It has developed into the largest and most influential international motor show in western China, and has been rated as "One of the Four Major Motor Shows in China" by the Automotive Sub-Council under China Council for the Promotion of International Trade.