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PSBC launches new product to enable digital RMB settlement in poultry and egg industry
|China Post News|2025-11-19

Recently, the Postal Savings Bank of China (hereinafter referred to as PSBC) innovatively launched a product “Platform Connect” (Pingtaitong), whose first transaction has been successfully completed on the “Jidanbang” comprehensive industrial digital and intelligent service platform. PSBC has, therefore, become the first financial institution to apply digital RMB to fund settlement in the poultry and egg industry, achieving a further upgrade in empowering the industrial chain with digital RMB, and injecting new momentum into industrial financial innovation.

Platform Connect is a digital RMB fund settlement product that PSBC developed for industrial internet platforms, connecting the entire business chain covering contract signing, topping up, dealmaking, settlement and fund withdrawal. The success of the first transaction on the “Jidanbang” platform marks that PSBC’s Platform Connect has officially entered the stage of application and implementation, enabling digital RMB to integrate deeply into industrial chain finance, and injecting new vitality into the development of private enterprises.

“Jidanbang” is a comprehensive digital and intelligent service platform focusing on the poultry and egg industry under Qianyi Hesheng (Beijing) Technology Co Ltd. Previously, the poultry and egg trade had long relied on offline settlement model, which was plagued by issues such as low efficiency, high costs and disconnection between capital flow and information flow. These issues directly affected the subsequent investment and stocking plans of small and medium-sized poultry farmers and grassroots egg merchants, and constrained the turnover efficiency of the industry. To break the bottlenecks in the development of the poultry and egg industry, PSBC focused on the deep integration of industrial digital intelligence transformation and inclusive finance, and strived to create a service paradigm of “digital intelligence plus inclusiveness” for the poultry and egg industry. Relying on a team of digital intelligence service engineers, PSBC has leveraged the advantages of a four-level coordination mechanism involving the head offices, branches, city-level branches and sub-branches to promote the in-depth integration of business and technology, and eventually formed an integrated solution of digital RMB settlement and industrial chain financial support. With this effort, it has precisely met the actual needs of industrial clients and effectively fulfilled its responsibilities of serving the real economy and facilitating rural revitalization.